Exultant Commerce / Automotive case study
245 approved
vehicle listings
An automotive inventory audit and vehicle feed preparation project. The client has confirmed that all 245 products are now approved.
Final approval status confirmed by the client on 29 October 2026. The original screenshot below records the earlier stage.
The challenge
The dealership’s issue report flagged 245 offers under the Vehicles policy for Free listings. The existing feed already used the cars category and included Vehicle Ads.
We needed to separate the destination issue from the quality of the vehicle data, then check the feed against the actual inventory.
What we found
- Every feed price omitted the $225 dealer fee included in the website’s total.
- Two motorcycles were classified as cars.
- Five classic cars needed historical VIN review.
- Source targeting and visible vehicle availability needed attention.
The work
Review every record
Matched all 245 listings to their vehicle pages. Preserved the existing IDs, titles, VINs and mileage.
Correct the feed draft
Used dealer-inclusive prices, larger main images and consistent vehicle attributes. Grouped inventory by body style and vehicle generation.
Document the next steps
Prepared a 238-vehicle draft. Excluded two motorcycles and held five classics for VIN review. Documented account and website checks.
The audit workflow
This diagram records the audit and draft preparation. Final account approval is reported separately below.
The account results
The client confirmed that the remaining two products completed review. The final reported status is 245 approved out of 245 products.
| Merchant Center status | Products |
|---|---|
| Total products | 245 |
| Approved, client-confirmed final status | 245 |
| Limited | 0 |
| Not approved | 0 |
| Under review | 0 |
Total clicks in the earlier screenshot’s displayed last 28 days.Reported account performance. This is not traffic attributed to the feed draft prepared in this project.
The original account screenshot
Final update: the client has since confirmed that the remaining two products are approved. The final reported total is 245 approved, zero not approved and zero under review.
How to read these results
The original issue report covers Free listings. The screenshot covers All marketing methods. The final 245-product approval status comes from the client’s later confirmation. The audit’s 238-vehicle draft is a separate record, so these figures are not presented as a like-for-like feed recovery comparison.
All 245 larger main-image URLs passed the size and format checks performed during the audit. Google approval and active ad delivery were not established by that image check.
Need help with your vehicle feed?
We review your inventory, identify feed and destination issues and prepare clear fixes for Google Merchant Center.
Evidence: supplied Merchant Center exports, the 245-vehicle audit, the original account screenshot and the client’s later approval confirmation. Updated 29 October 2026.