EXULTANT COMMERCE · MEET YOUR SPECIALIST
Waqas Mehboob — Google Shopping & Product Feed Specialist
I help ecommerce brands and agencies set up, troubleshoot and maintain Google Shopping product feeds, Google Merchant Center accounts and Meta catalogs.
My work covers Shopify, DataFeedWatch, Simprosys, GoDataFeed and Feedonomics, with practical support for feed errors, product attributes, variant mapping and multi-country catalogs.
Experience focused on the product data behind your ads
I have 6+ years of ecommerce experience, including 3+ years specializing in product feeds. At Exultant Commerce, I focus on feed management and Merchant Center work. Ayaz Mehboob leads ecommerce operations support.
Based in Pakistan, I work remotely with brands and agencies serving international markets, including the UK, Ireland and Germany. Country-specific feed work is scoped around your selling markets, currencies, landing pages and shipping setup.
Where I can help
Google Shopping & Merchant Center
Account and product-source reviews, disapproval investigation, price and availability mismatches, product identifiers, Shopping titles, custom labels and ongoing diagnostics.
DataFeedWatch & Shopify feeds
Product-source mapping, channel-specific rules, multi-country feeds and migrations between existing feed setups. I review product IDs, variants and channel connections before agreed changes.
Meta Catalog & product matching
Catalog setup, country-specific feeds, variant organization and Content ID matching with Meta Pixel and Conversions API events where tracking is part of the project.
Conversion tracking reviews
Purchase events, revenue values, currencies and duplicate-event checks across the agreed customer journeys. Tracking work is scoped separately from feed corrections when needed.
Documented work, with the measurement context
58 → 0 disapproved items
Two Merchant Center snapshots show 58 disapproved items on 15 February 2024 and 0 on 4 March 2024. Active items changed from 22,021 to 21,986, and other product warnings remained.
This records product status, not sales or advertising returns.
Product identifier diagnostics
A separate case records 49 of 123 items flagged for missing identifier information. The later diagnostic no longer lists that warning; a size-value warning remained for 17 items.
Client Feedback
“Fully understands Google Merchant Center. Cleaned up our GMC account so it is running smoothly. Great work Waqas!”
Dennis M. · Client
20 February 2026 · Google Merchants Center
Tools and platforms
Feed tools: DataFeedWatch, Simprosys, GoDataFeed, Feedonomics and Google Sheets.
Store platforms: Shopify and Shopify Plus, WooCommerce, BigCommerce, Magento 2, Webflow and custom ecommerce websites.
Channels: Google Merchant Center and Google Shopping, Meta Catalog, Microsoft Merchant Center and Pinterest Catalog.
A clear workflow from review to handover
- Review: inspect the store, data source, target markets and examples of the issue.
- Agree: define priorities, access, deliverables and which live changes need review.
- Implement: apply the scoped changes and document rules or mapping decisions.
- Validate: check subsequent updates and provide findings, a change log and next steps.
Questions before working together
Do you work with agencies?
Yes. We can agree support across multiple client accounts, with clear access, priorities, approvals and reporting.
Can you help with a Merchant Center suspension?
I can review the website, account and product data, document findings and support corrective work. Google makes the final reinstatement decision.
Can you migrate an existing feed setup?
Yes. The starting point is an inventory of the existing IDs, sources, rules, markets and campaign dependencies. See the Shopify Google Shopping feed migration checklist for the review process.
What should I send first?
Share your store URL, selling countries, feed tool, approximate catalog size and sample issues. Fees and deliverables are agreed around that scope. Use platform invitations for access when needed.